Direct Order Strategy

Methods of Development: Writing Routine, Good-News, and Goodwill Messages Most business communications can be prepared by following one of three patterns or methods of development: Direct Order, Indirect Order, or Persuasive Order. This lecture will discuss the direct order that is used for most routine, good-news and goodwill messages. Learning Objectives: ? To understand methods of development for writing routine business messages. ? To recognize structure of presenting routine messages. ? To identify situations which require the routine method of development. Lecture Outline Planning Your MessageBasic Components of the Direct Message Strategy Examples of Routine Messages Routine Request Main Idea Details Close Placing Orders Requesting Action and Information Making Claims and Requesting Adjustments Requesting References or Recommendations Routine Announcements, Replies and Positive Messages Issuing Informative Messages Requesting Information and Action Claims and Adjustments Recom mendations and References Announcements Goodwill Conclusion Planning Your Message Most business communications can be prepared by following one of three patterns or methods of development: Direct Order, Indirect Order, or Persuasive Order.When planning your message, you should analyze your audience and choose an organizational approach that will effectively communicate your main idea. Analyze the audience—ask yourself these important questions ? Who is the audience? ? What are their needs? ? What cultural differences exist? ? What do I want them to do? ? What tools will help persuade the audience? ? Would emotional or logical appeals be best? You should consider your audience’s demographics: age, gender, occupation, income, education, and other quantifiable characteristics.Also consider your audience’s psychographics: the psychological characteristics of a person such as personality, attitudes, and lifestyle. Satisfying audience needs is the most effective way t o motivate your audience. Because needs differ, people respond to messages differently Choose an organizational approach ? Use the direct approach when –Audience is objective –Audience prefers to hear the â€Å"bottom line† first –Message is long or complex –Corporate culture encourages directness ? Use the indirect approach when –Audience is negative –Audience won’t object to indirect approach -Message is short and clear Top Basic Components of the Direct Message Strategy Main idea: Because you will use the diamond arrangement, the opening paragraph should be short. It should express the main idea as a positive message with the single most important idea, concisely stated. It should be a clear idea of the focus of the letter or memo. This is what the reader wants to know and what you want the reader to know. In a memo or e-mail, you expand the subject line into a topic sentence. Remember, getting right to the point does not me an being abrupt or tactless.It’s important to use cordial statements such as please or I would appreciate. Details: Middle paragraphs will be longer because they contain all the necessary information, questions, justification or explanation. This should satisfy the reader’s informational needs. Give all details necessary to support the main idea in your opening paragraph. Make sure this section is clear, complete and concise. Revise to eliminate repetition or wordiness. Positive close: The closing paragraph will be a short paragraph. It could summarize the main point, indicate what should happen next, and/or highlight reader benefit.It should have a positive tone and may include a call to action when you need the reader to respond with additional action. Make compliance easy such as including information about how you can be reached or how the reader is to respond. Why is the direct method of development appropriate for most business messages? Most business messages (m ore than 80%) are routine requests for information or action. They should be organized directly unless they involve sensitive issues. The everyday transactions of a business will be directed at an audience whose reaction will be positive or neutral. What are some examples of routine messages? Requesting information or action ? Placing orders ? Making straightforward claims See checklist p. 265 ? Complying with requests ? Granting claims and making adjustments ? Writing letters of recommendation See checklist p. 275-276 ? Goodwill messages See checklist pp. 280-281 Looking at the checklists, you will notice that all of these routine messages follow the basic direct order strategy: main idea, details, positive close. The content will vary depending on your purpose but because they are still routine messages to a positive or neutral audience, the direct approach is the easiest and fastest method of development.Let’s look at several examples. Top Examples of Routine Messages Rout ine Request Whenever you ask for something, you are making a request. A request is routine if it’s part of the normal course of business and you anticipate that your audience will want to comply. Like all routine messages, routine requests may be thought of as having three parts: an opening, a body, and a close. Using the direct approach, you place your main idea (a clear statement of the request) in the opening. You use the middle to give details and justify your request.Then you close by requesting specific action and concluding cordially. As you prepare your routine requests, keep in mind that despite their simple organization, they can still cause ill will through ambiguous wording or a discourteous tone. In fact, even the briefest note can create confusion and hard feelings. As with any business message, keep your purpose in mind. Ask yourself what you want readers to do or to understand as a result of reading your message. [pic] Begin routine requests by placing your re quest first—up front is where it stands out and gets the most attention.Of course, getting right to the point should not be interpreted as a license to be abrupt or tactless: Be specific. State precisely what you want. Pay attention to tone. Even though you expect a favorable response, the tone of your initial request is important. Instead of demanding action (â€Å"Send me your catalog no. 33A†), soften your request with words such as please and I would appreciate. Assume your audience will comply. An impatient demand for rapid service isn’t necessary. Generally, assume that your audience will comply with your request once the reason for it is clearly understood.Avoid beginning with personal introductions. Don’t be tempted to begin your request with a personal introduction such as â€Å"I am the senior corporate writer in the corporate relations department of ABC Company, and I am looking for information that . . . † Punctuate questions and polite requests differently. A polite request in question form requires no question mark (â€Å"Would you please help us determine whether Kate Kingsley is a suitable applicant for this position. †) A direct question within your message does require a question mark (â€Å"Did Kate Kingsley demonstrate an ability to work smoothly with clients? ) Top [pic] Use the middle section of your message to explain your initial request. Make the explanation a smooth and logical outgrowth of your opening remarks. You can use the middle section of your routine request to list a series of questions. Just keep a few basics in mind: Ask the most important questions first. If cost is your main concern, you might begin with a question such as â€Å"What is the cost for shipping the merchandise by air versus truck? † Then you may want to ask more specific but related questions about, say, the cost of shipping partial orders.Ask only relevant questions. So that your request can be handled quick ly, ask only questions central to your main request. If your questions require simple yes-or-no answers, you might provide readers with a form or with boxes to check. If you need more elaborate answers, pose open-ended questions. â€Å"How fast can you ship the merchandise? † is more likely to elicit the information you want than â€Å"Can you ship the merchandise? † Deal with only one topic per question. If you have an unusual or complex request, list the request and provide supporting details in a separate, short paragraph.Try using paragraph headings to make your reader’s job easier. Top [pic] Use the closing to request a specific action and to ask that readers respond by a specific and appropriate time (â€Å"Please send the figures by April 5 so that I can return first quarter results to you before the May 20 conference†). Help your reader respond easily by including your phone number, office hours, and other contact information. Conclude your messag e by expressing your goodwill and appreciation, but don’t thank the reader â€Å"in advance† for cooperating. If the reader’s reply warrants a word of thanks, send it after you’ve received the reply.The various types of routine requests are innumerable, from asking favors to requesting credit. However, many of the routine messages that you’ll be writing will likely fall into major categories: placing orders, requesting information and action, making claims and requesting adjustments, and requesting recommendations and references. Top Placing Orders Messages placing orders are considered some of the simplest types of routine messages. When placing an order, you need not excite your reader's interest; just state your needs clearly and directly.Most orders refer to a product that the reader knows about, so these messages are usually processed without objection. Most companies today are moving toward paperless ordering by using computer-generated order forms. Still, if you need to draft an order letter, follow the same format as you would on an order blank. Main Idea: Open with the general request. Details: In the middle, include specific information about the items you want. Present this information in column form, double-space between the items, and total the price at the end.Positive Close: In the close, be sure to specify the delivery address, since it may differ from the billing address. Also indicate how the merchandise is to be shipped: by air or ground, by a specific delivery services, and so on. Otherwise, the seller chooses the mode of transportation. Finally, in any letter including a payment, mention the amount enclosed, explain how the amount was calculated, and if necessary, explain to what account the amount should be charged. Top Requesting Action and Information When you need to know about something, to elicit an opinion from someone, or to suggest a simple action, you usually need only ask.If your reader can do what you want, such a straightforward request gets the job done with a minimum of fuss. In more complex situations, readers might be unwilling to respond unless they understand how the request benefits them, so be sure to include this information in your explanation. Internal: Requests to fellow employees are often oral and rather casual. However, as long as you avoid writing frequent, long, or unneeded messages, sending a clear, thoughtfully written memo or e-mail message can save time and questions by helping readers understand precisely what you want.External: Business writers often ask businesses, customers, or others outside their organization to provide information or to take some simple action: attend a meeting, return an information card, endorse a document, confirm an address, or supplement information on an order. Such requests are often in letter form, although some are sent via e-mail. These messages are usually short and simple. In more complex situations, readers might be unwilling to respond unless they understand how the request benefits them, so be sure to include benefit information in your explanation. Top Making Claims and Requesting AdjustmentsWhen you’re dissatisfied with a company’s product or service, you make a claim (a formal complaint) or request an adjustment (a claim settlement). Although a phone call or visit may solve the problem, a written claim letter is better because it documents your dissatisfaction. Moreover, even though your first reaction to a clumsy mistake or a defective product is likely to be anger or frustration, the person reading your letter probably had nothing to do with the problem. So a courteous, clear, concise explanation will impress your reader much more favorably than an abusive, angry letter.In most cases, and especially in your first letter, assume that a fair adjustment will be made, and follow the plan for direct requests. Begin with a straightforward statement of the problem. In the midd le section, give a complete, specific explanation of the details. Provide any information an adjuster would need to verify your complaint about faulty merchandise or unsatisfactory service. In your closing, politely request specific action or convey a sincere desire to find a solution. And don’t forget to suggest that the business relationship will continue if the problem is solved satisfactorily. Top Requesting References or RecommendationsIf you’re applying for a job and your potential employer asks for references, you may want to ask a personal or professional associate to write a letter of recommendation. Or, if you’re an employer considering whether to hire an applicant, you may want to write directly to the person the applicant named as a reference. Because requests for recommendations and references are routine, assume your reader will honor your request and organize your inquiry using the direct approach. Begin your message by clearly stating that you're applying for a position and that you want your reader to write a letter of recommendation.If you haven't had contact with the person for some time, use the opening to recall the nature of the relationship you had, the dates of association, and any special events that might bring a clear, favorable picture of you to mind. If you're applying for a job, a scholarship, or the like, include a copy of your resume to give the reader an idea of the direction your life has taken. If you don't have a resume, use the middle of your letter to include any information about yourself that the reader might use to support a recommendation, such as a description of related jobs you've held.Close your letter with an expression of appreciation and the full name and address of the person to whom the letter should be sent. When asking for an immediate recommendation, you should also mention the deadline. You'll make a response more likely if you enclose a stamped, preaddressed envelope. Top Routine Anno uncements, Replies and Positive Messages Like requests, routine announcements, replies, and positive messages have an opening, a body, and a close. Readers receiving these messages will generally be interested in what you have to say, so you’ll usually use the direct approach.Place your main idea (the positive reply or the good news) in the opening. Use the middle to explain all the relevant details, and close cordially, perhaps highlighting a benefit to your reader. Innumerable types of routine announcements, replies and positive messages are used in business every day. Most of these messages fall into six main categories: issuing informative messages, granting requests for information and action, granting claims and requests for adjustments, providing recommendations and references, announcing good news, and sending goodwill messages.Top [pic]Issuing Informative Messages [pic]Requesting Information and Action All companies send routine informative messages such as reminder notices and policy statements. When writing informative messages, use the beginning of the message to state the purpose (to inform) and briefly mention the nature of the information you are providing; use the body to provide the necessary details; and end with a courtesy close. Most informative communications are neutral. That is, they stimulate neither a positive or negative response from readers.Some informative messages, however, require additional care. Policy statements or procedural changes, for instance, may be good news for the company and employees (the company can save money which will provide additional resources and even raises for employees) but such benefits may not be obvious to employees. In instances where the reader may not initially view the information positively, use the body of the message to highlight the benefits from the readers’ perspective. Top If your answer to a request is yes or is straightforward information, the direct plan is appropriate.Your prompt, gracious, and thorough response will positively influence how people think about your company, its products, your department, and you. When you're answering requests and a potential sale is involved, you have three main goals: (1) to respond to the inquiry and answer all questions, (2) to leave your reader with a good impression of you and your firm, and (3) to encourage the future sale. Top [pic]Claims and Adjustments When your company is at fault and your response is positive, you must protect your company’s image and try to regain the customer’s goodwill by referring to company errors carefully.Explain your company’s efforts to do a good job, implying that the error was an unusual incident. When your customer is at fault, you can (1) refuse the claim and attempt to justify your refusal or (2) simply do what the customer asks. If you refuse the claim, you may lose your customer—as well as many of the customer's friends, who will hear only one si de of the dispute. Weigh the cost of the adjustment against the cost of losing future business from one or more customers. When a third party is at fault, you have three options: †¢ Simply honor the claim.You can satisfy your customer with the standard good-news letter and no additional explanation. †¢ Honor the claim, but explain you’re not at fault. This option corrects any impression that the damage was caused by your negligence. You can still write the standard good-news letter, but stress the explanation. †¢ Refer the claimant to the third party. When you suggest filing a claim with the firm that caused the defect or damage, you fail to satisfy the claimant’s needs. The exception is when you're trying to dissociate yourself from any legal responsibility for the damaged merchandise.In such a case, write a bad-news message. Top [pic]Recommendations and References When writing a letter of recommendation or reference, you want to convince readers that t he person being recommended has the characteristics necessary for the job or benefit being sought. Your letter must contain all the relevant details. Your audience will have trouble believing uninterrupted praise for someone's talents and accomplishments. So illustrate your general points with a specific example or two that point out the candidate's abilities.You have an obligation to refer to any shortcoming that is serious and related to job performance. If you must refer to a shortcoming, you can best protect yourself by sticking to the facts, avoiding value judgments, and placing your criticism in the context of a generally favorable recommendation You can also avoid trouble by asking yourself the following questions before mailing a recommendation letter: †¢ Does the person receiving this personal information have a legitimate right to it? †¢ Does all the information I’ve presented relate directly to the job/benefit being sought? Have I put the candidate's case as strongly and as honestly as I can? †¢ Have I avoided overstating the candidate's abilities or otherwise misleading the reader? †¢ Have I based my statements on firsthand knowledge and provable facts? Top [pic]Announcements To develop and maintain good relationships, companies recognize that it's good business to spread the word about positive developments, whether the company is opening new facilities, appointing a new executive, introducing new products or services, or sponsoring community events.Writing a letter to the successful job applicant is a pleasure. Such a letter is eagerly awaited, so the direct approach is appropriate. A company announcing a new discount program to customers would begin the letter by trumpeting the news. The middle section would fill in the details of the discount program, and the close would include a bit of resale information and a confident prediction of a profitable business relationship. However, when the audience for a good-news mess age is large and scattered, companies often communicate through the mass media.The specialized documents used to convey such information to the media are called news releases. Top [pic]Goodwill You can enhance your relationships with customers, colleagues, and other businesspeople by sending friendly, unexpected notes with no direct business purpose. To come across as sincere, avoid exaggeration and back up any compliments with specific points. One prime opportunity for sending goodwill messages is to congratulate someone for a significant business achievement—perhaps for being promoted or for attaining an important civic position.Other reasons for sending congratulations include the highlights in people's personal lives. It is important to recognize the contributions of employees, colleagues, suppliers, and other associates. Your praise does more than just make the person feel good; it encourages further excellence. Moreover, a message of appreciation may become an important part of someone's personnel file. So when you write a message of appreciation, try to specifically mention the person or people you want to praise. In times of serious trouble and deep sadness, written condolences and expressions of sympathy leave their mark.Begin condolences with a brief statement of sympathy, such as â€Å"I was deeply sorry to hear of your loss. † In the middle, mention the good qualities or the positive contributions made by the deceased. State what the person or business meant to you. In closing, you can offer your condolences and your best wishes. Top Conclusion You should write positive or neutral messages using the direct order method of development. By introducing the main idea in the first paragraph, the reader immediately understands the purpose.The body of the message should provide all the details the reader will need to understand or respond. The closing will be a positive statement, a call to action, or a statement of good will and will keep t he reader well disposed to you and your company. [pic] Sources: Bovee, Courtland L and John V. Thill. Business Communication Today. 6th edition. New Jersey: Prentice Hall, 2000. Guffey, Mary Ellen. Business Communication: Process and Product. 4th edition. Thomson—South-Western, 2003. ———————– Main Idea Details Positive Close

Data Definition Language Essay

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Consumption Essay Example | Topics and Well Written Essays - 1250 words

Consumption - Essay Example Shopping centers and catalogs are coded frameworks that do not just encourage people to purchase as a habit, but also more importantly, assist people in building their sense of identity. Shopping centers are a preferred topic for the concerns of traditional conservatives (Flanders 104). Shopping centers also concern parties that find consumerism a crucial lifestyle. Consumerism is undoubtedly the traditional center of modern consumption. Critics of consumerism note that shopping centers have slowly turned into places where youth convene for social purposes. As a result, shopping centers slowly became places where senior citizens and the aged rarely came to socialize. Shopping centers attract people from different ethnic backgrounds, social status, age, and professional positions. According to Pressdee and John Fiske, shopping centers are public places formally, but in fact very selective socially (Flanders 104). Frequent goers of shopping centers do not exercise the freedom of speech or assembly. Owners of these shopping centers closely monitor and filter what goes in and out of their businesses’ premises. For instance, shopping centers inhibit the diverse mu ltitude of companies and authorities that occupy open spaces. This is because such spaces apparently hide a prevalent private authority. Shopping centers practice comprehensive and clandestine authority not just in the regulation of conduct, but also in the building of the perceptible and audible public discussion (Flanders 105). The source of this consumption is what society today uses to relate to its identity, views, and desires. Consumption is the focal point of the discourse of fashion among outlying consumers. Teenagers, especially female tend to send a great deal of time and their parents’ money in shopping centers. The time spent by teenagers in shopping centers surpasses the money. Here, teenagers overcome the simple products they are used to at their

Promoting Rights of Children in Ghana Essay Example | Topics and Well Written Essays - 1000 words

Promoting Rights of Children in Ghana - Essay Example Ecological systems theory The ecology of human development theory as propounded by Bronfenbrenner has defined as the † mutual accommodation between an active, growing human being and the changing properties of the immediate settings in which the developing individual person lives†. In accordance with this theory, the child is envisaged as developing within a complex system of relationships affected by multiple levels of the environment surrounding the child. In Ghana, this has been complicated by HIV/AIDS,children are experiencing death pf parents at an early age and are taken care of by other foster parents. Attachment theory Development and emotional functioning of children occurs in a context of relationships (Bronfenbrenner 1979,Osofsky 2004). Children depend on their caretakers as sources of protection and safety. Aims and research questions: The aims of our research and the questions that we want to answer through the research are as follows: †¢ Are NGOs actually helping children to progress in any way? †¢ In what ways are children being helped? †¢ What are the aspects of life of the children that are affected by the NGOs? †¢ To prove that NGOs are needed not only for orphan kids but also for kids who have parents taking care of them. †¢ To prove NGO workers and volunteers are sometimes more effective in child welfare than the Government or police. Background Child welfare is an important issue in any country. In Ghana, this responsibility is shouldered by the nuclear or extended family of a child. Nuclear family include the parents, while Extended family includes, the grandparents, uncle, aunty, or any other relative. However, poverty, HIV, child abuse and child labour is affecting families, and eventually affecting the children. Our concern is the role that is played by the international and local N.G.Os in these children's life. Methodology While the two common types of research methods are the Qualitative and Quantitative research methods, I would be using the mixed method procedure that is a mix of both qualitative and quantitative research methods. It is a relatively new research approach in the social and human sciences. It is unique because it included the advantages of both the qualitative and quantitative methods. While quantitative methods asks how many, and qualitative asks what and how, mixed methods asks why. The mixed method research has both thematic and numerous One of its strength is also that its validity and reliability standards. It has both closed ended measures and open observations. The study used would be Qualitative methods of data collection and data analysis , which will be followed by quantitative methods of data collection and analysis. The data collection for qualitative methods were INTERACTIVE INTERVIEWING The aim of the interview is to find out the participant's perception, hence their views should be unbiased. Interviews can also be a group interviews. The answers should preferably not be, YES or NO, asthat makes details unachievable. The researcher should choose an environment thatmakes the participants comfortable. PARTICIPANT OBSERVATION The researcher should monitor observation and recordpersonal bias of the participant. The researcher himself should be very neutral and not haveany prejudice while observing participant. FOCUS GROUP The focus group session is, indeed, an interview (Patton, 1990) not a discussion group, problem-solving session, or decision-making group. Comprises of both

National cinemas are structurally marginal, fragile and dependent on Essay

National cinemas are structurally marginal, fragile and dependent on outside help. What value, if any, does a national cinema ha - Essay Example Everyone benefits from a lively national film industry, from those who are involved in making the movies to those who watch and even society as a whole, since ideas are transmitted from films to viewers to people around them. One very clear indication of the importance of financial support is the case of Alberta, Canada. In 1973 Alberta created its own provincial film board to encourage Alberta film productions at the advice of the National Film Board. The other provinces immediately followed the success of this plan, so Canada had both a National and Provincial film funding in each province, and it was important, because Canada’s regions are all different. The ethnic and national heritage of different regions stems from different waves of immigration plus the added cultures of the First nations People. Despite its phenomenal success until 1996, Ralph Klein went on a cost cutting spree and cut out the funding in 1996. The Alberta film industry went from a very successful $150- million in 1995 to $50-million by 1997 (FRASER, 2011). 2/3s of the production moved to British Columbia. Even the Alberta and national governments lost money on this deal, since the Alberta industry had created more tax income then the cost of the funding. Once the funding dried up the talent followed the industry move to BC. â€Å"Film is capable of both painting and shaping society.†(Bellucci, 2010) It is a well researched conclusion that film that records aspects of any conflict feeds an â€Å"us vs them† perception and tends to become a symbol of culture and create an â€Å"ethos of conflict† (Benziman, 2013). This can have an interactively reciprocal effect on how the different factions perceive the conflict, and on the culture as a whole. "The conflict shapes national identity, while changes in national identity influence the course of the conflict." (Bar-Tal, Raviv, Raviv, and Dgani-Hirsh 2009; Bar-tal 2010) So movies that depict present or past conflicts change how they are viewed and how the participants feel about themselves and others. The conflict does not have to be armed, or even serious, but just its existence and the acknowledgement of the differences and the perceptions of one being superior effects the national attitudes. This changes the â€Å"National Narrative† of the countries involved, which, in turn changes future history. Because the EU was created to encourage fair trade without tariffs. Any state subsidy or tax benefits essentially breaks this rule. However, because of the perceived need for support of cultural activities in the member states, the European Union introduced the Maastricht Treaty. It allows member states to support independent films important to their cultures. The idea was to allow member states to support non-commercial film making as long as trade and economies were not directly affected. However, some problems developed when defining what kinds of films would qualify. France and the UK w ere the main dissenters. France considers all film to be cultural and necessary, so wants to support all film, even commercial productions. The creation of a definition of â€Å"difficult films† for beginning enterprises, whach are considered worthy of support, was not enough for them. The UK adopted a very detailed definition of a â€Å"difficult film† using the possibility of profit, the size of the target audience and the popularity of the subject matter as criteria. Basically, the idea was to

Report Essay Example | Topics and Well Written Essays - 1000 words - 23

Report - Essay Example Notably, with regard to the understanding gained from the study, it can be said that dementia is a term used to describe the syndrome where there is a progressive decline in the ability of a person to function in everyday activities, behavior, thinking and memory owing to the unstable condition of the brain. These changes affect the social, psychological and physical life of an individual with regard to career, family and society (WHO, 2012). Though dementia is not a result of ageing, it certainly affects older age individual more than others. According to the report of the World Health Organization, around 35.6 million people have been diagnosed with dementia worldwide in the recent time. The second resource that was taken into consideration is the report regarding Alzheimer’s disease in Australia, which is a complication relevant to dementia (IAGG, 2011). There are many different forms of dementia and each has its own causes. The most common form of dementia is Alzheimer’s disease, which accounts for 50% to 70% of dementia cases, which is again followed to as vascular dementia (Fight Alzheimer’s Save Australia, n.d.). Again, Lewy body dementia and Fronto Temporal Lobar Degeneration dementia is other forms or complications relevant to dementia. The resource mainly contains the difference in memory changes amid a person with dementia and an older person. The next resource that has been developed is a brochure regarding Alzheimer’s organization about ‘five simple steps to maximize your bra in health’. The steps include taking care of the heart, physical activity, brain activity, healthy diet and social activity to further stabilize the health of the brain (Australian Indigenous Health, 2013). The fourth resource was published by the National Health Institute, 2010 on the Biological Basis of Behavioral Symptoms in Dementia. It contains both biological and psychological aspects of health. The biological

Constituent Parts of the Law on Contracts Article

Constituent Parts of the Law on Contracts - Article Example There is a high likelihood of the exercise of undue influence in certain relationships wherein one person  holds a substantial position of trust and/or authority over the other and has adequate control to influence the decision of others, such as the relationship between parent and child, doctor and patient, teacher and student, lawyer and client, husband and wife etc. Undue influence is alleged to be implemented or used in case of lack of adequate substantiation to the contrary, and hence it is customary for the third parties involved in such a transaction to advise their customers, clients to request autonomous legal counsel prior to entering into an agreement at the behest of the person who is deemed to be in an influential position owing to their particular relationship. Actual undue influence refers to a situation whereby one of the parties to the contract enters into a transaction owing to the inappropriate exercise of influence by the other party. To institute the existence and exercise of actual undue influence the party desiring to set aside the contract must establish that: While presumed undue influence, on the other hand, refers to incidences where one of the parties to a contract was influenced into entering into a contract by the other party and where there is a relationship of trust and confidence between both the parties to the contract. Such contracts may be set aside by the aggrieved party after they have adequately and effectively established that: In cases involving presumed undue influence, the court of law presumes the existence of a relationship of trust and confidence if the parties to the contract comprise of teacher and student, solicitor and client, doctor and patient, etc.

Muslims Consider Prophet Muhammad a Religious and Political Role Model Essay

Muslims Consider Prophet Muhammad a Religious and Political Role Model - Essay Example n-Arab, nor does a non-Arab have any superiority over an Arab; also a white has no superiority over a black, nor does a black have any superiority over a white except by piety and good action.† The Prophet of Allah was able to establish laws that protected animals, trees and environment. On the other hand, he encouraged trade and ethical investments and secured the workers’ rights. This is why we take Muhammad as our religious role model. With regard to politics, Prophet Muhammad is regarded as a role model because of various reasons. One of the reasons is that he married numerous wives on the basis of humanitarian reasons. Prophet Muhammad is well known for the Jihad which translates to struggle in the way of Allah. The Prophet of Allah believes that we as Muslims should struggle in the ways of Allah both within ourselves and externally. The prophet of God is against anyone who stands against Islam and therefore those opposing the struggle for Allah and oppressing Islam should be persecuted. As Muslims we regard this as holy war. This is also another reason why we take Muhammad as our political role model. He convinced people to leave alcohol, prostitution, crime, drugs and He promoted healthy living (Patricia Crone Pg

Coursework Lesson Plan. Games Example | Topics and Well Written Essays - 1500 words

Lesson Plan. Games - Coursework Example Personal Aims: To improve how I give my teaching instructions by incloding a free speeking activity in my lesson. Anticipated problems for students: Little understanding of the type of a game i will chose for the activate stage of my lesson. Solution: Giving detailed instruction on the game and offering my students a rehearsal before the actual event. Anticipated problems for teacher: Having some of the students being afraid of speaking out their ideas and thoughts throughout the lesson. Solution: Starting with the whole class pronunciation of ideas and thought, then to the group work pronunciation of thought before coming to the individual level pronunciation. Procedure Phase Timing Interaction Showing my students some pictures on cartoons that are describing certain activities and then telling my students to come up with ideas of what is happening on those pictures, what had happened before and what is anticipate to happen after. Engage 10 Mins T-S Show the student a magazine extra ct with speech bubbles and description boxes describing the activities on each of the pictures and explain to them the difference between the speech bubbles and description boxes. ... Study 5 Mins T-S Put students into five groups and give each group a series of four pictures and require them to discuss the activities taking place in those pictures within their group and create discription boxes with the information they come up with and then select one of their members to present it to the whole class. Activate 10 Mins S-S Give the student cartoon pictures with description boxes but with no speech bubbles and tell them to give their ideas and thoughts on the communication that is taking place on those pictures. Study 5 Mins T-S Discussing with the students the different ideas and thoughts about the communication they can perceive from the pictures. Study 5 Mins T-S Putting students into five groups using a criteria different from the one previously used to ensure that each group ends up with a different set of individuals. Give this group a set of pictures with unfilled speech bubbles but with description boxes fully filled and require them to discuss among thems elves what to put in the speech bubble and after that they should choose one person to represent their discussion to the whole class Activate 10 Mins S-S Task 9 Additional Issues to Be Considered for a Writing activity Various additional issues should be considered for a writing activity of any kind. One of these issues is the planning and arrangement of thoughts. According to VanderMey et al (2012), this involves selecting a topic to write about, determining and analyzing audience, determining focus and purpose of the writing activity, generation of ideas and organizing thoughts. This issue requires the person doing the writing to apply a lot of creativity and to be very cautious and analytical. If this issue is not handled well, we can end up having a piece of writing that does

Meiji restoration Essay Example for Free

Meiji restoration Essay Military: In 1872 the Japanese military started to use conscription. This is same as drafting in the U.S.A. All conscripts had to serve a three year period in military service, after which they were put to reserves for four years. This system was introduced by Yamagata Aritomo, and the next year this same man set up the Japanese Imperial army. He favored and used the army style of Germany, and the naval style of the British. Some years later the Samurai system was abolished totally Some Samurai were so upset, that they started a revolt. Economic: The Bakufu was ended on 1868. In 1871 the Daimyos were also dismissed, their land redistributed into smaller parts Unlike the samurai, the Daimyo received a large pension to compensate the loss of their land. In 1872 there was a land redistribution program. This was to become a more solid method than the previous system which relied totally on the price of rice A straight 3% tax was levied on the land. The government also started to sell industries which used to make Military hardware to the private buyersThese people later grew to become the Zaibatsu, which could be described as big industrial empires controlled by one family. Political: Feudalism in Japan was completely abolished during Meiji rule. Like most of Japan, also the parliament was altered heavily. Japanese government sent Ito Hirobumi to study the European parliament systems, and he especially favored the one of Britain. So the Japanese parliament, Diet, is based on the British parliament. It consists of Prime minister, upper and lower house. Hirobumi himself became the first prime minister and the upper house was made of the former nobility and the Daimyos. The lower house was chosen by the people. Also a privy council was set up to protect and review  the constitution, its sessions were lead by the Emperor Meiji himself Social:In 1872 it was ordered that all children, boys and girls both, were to attend primary school for six years. After this the girls would go home and learn more about life from their mothers, when some of the more successful boys on the other hand were allowed to go and study in a high school and then to universityExtremely high standards were expected, as students also had to learn a foreign language.

Business Ethics of Plastics Company

Business Ethics of Plastics Company The partners for the situation The main partners incorporate Ardnak Plastics, George, Charge and the inhabitants of Hondo. Additionally, speakers contain the government (EPA), Ardnaks rivals, the Mexican government, and the town 15 miles south of Hondo. Understudies ought to be urged to distinguish and talk about every partners authenticity and power. The interests of the partners Ardnak Plastics has a stake in dispensing with the steep EPA fines it has been getting. Since it cant remain to do this by purchasing new smokestack scrubbers, it ought to either move to Mexico, or George must schedule the plants considerable releases work around night time to avoid EPA area. Either course of action would satisfy Ardnak Plastics. Charges stakes mirror those of Ardnak Plastics. Legitimate and moral examination The occupants of Hondo have a huge stake in the plant staying in the town since it speaks to most by far of the citys work. Regardless, whether they comprehend it or not, they also have a stake in having clean air to breathe in, which is in opposition to the plant staying in Hondo. Since if the plant moved, it would simply be 15 miles away, this is not stress that would have much impact. The EPA has a generous stake in guaranteeing the more vital interests of all, regardless of whether they comprehend them or not, as to clean air. Everyone requirements to consent to clean air standards in case we are to fight air painting. Meeting EPA principles is an established issue going up against Ardnak. How it fulfills, the standards raise moral issues. For example, is it moral for Ardnak to timetable its mind-boggling transmissions amid the night so that the association would be an irregularity during the day when EPA readings were taken? Another ethical issue is the offices obligations to the gathering both in absolute security and business. What social duty, assuming any, does Ardnak Plastic, Inc. must the city of Hondo? Since the Ardnak plant uses a critical piece of Hondos masses, it without a doubt has a fundamental commitment to Hondo. Meanwhile, it has an obligation, not too filthy the town of Hondo. Should Ardnak close the Hondo plant, the associations social capacities would be reflected by the way it closes, including the arranging of the end and legitimate reprimanding to the city (Hooker, 2011). What ought George do? Why? Stop the Hondo Plant from closing and having to relocate. George could develop a decent dispute considering utilitarian suspecting that it is best to timetable notable releases amid the night thus keeping the plant open. By then, he could scan for a more drawn out term course of action. In any case, its hard to gauge the valuable results of keeping the plant open in Hondo against unfavorable effects of over pollution. Keeping the plant seems like a quick thought. Conclusion and Suggestion This logical investigation describes a couple of good substances for saving the parts of the humanity of related people could be used with the real objective of, particularly favorable circumstances by government and relationship as to achieving their goals These inevitable convincing to reduce the various leveled moral conflicts. Affiliation can make the relative move as like its other operational units for the transmission of debased air since EPA does not check the rate of defilement in the night. The organization can talk from close-by managerial bodies that they would offer occupations to neighborhood people, however not move the affiliation that can be valuable to find an excellent game plan in this case. At last, if the legislature couldnt give any discount on fundamental issues, then the affiliation should contribute for smokestack scrubber for diminishing defilements and other businesses. It can be much useful for the association since it guarantees the common piece of people close by EPA.References References Cole, M. Aldington, A. (2009). The Business (1st ed.). [Place of publication not identified]: ISIS. Hooker, J. (2011). Business ethics as rational choice (1st ed.). Boston: Prentice Hall.

National Crisis :: essays papers

National Crisis Our society is being forced to deal with uneducated, illiterate high school graduates. You may ask how is a high school graduate so ill prepared for the world. Have you ever been to a store where a young person, maybe a high school student is the sales associate and the register shuts down right before you receive your change? Did you notice the look of panic on their face because they were not sure how much change you were supposed to receive? It is because of the national crisis, social promotion that can be accredited to this dependency on everything except their educated brain’s. We as educated people must help find a way to save our children from wasting their academic careers due to social promotion. "Truly embracing the idea that all children can learn and making sure that all children do, requires that we all take responsibility for ending social promotion." (www.ed.gov) If we accept and aim to prove that all people are capable of learning life’s basic necessities we will start breaking down the wall of stupidity social promotion has built. Social promotion, the national crisis, is the promotion of students to the next grade level without mastery of their current curriculum.(www.ncrel.org) "More than half of teachers surveyed in a recent poll stated that they had promoted unprepared students in the last school year, often because they see no alternative." (www.ed.gov) If a teacher sees no option for a student other than failing or socially promoting them, the teacher generally promotes them, because it goes over easier with in society and authority. This is essentially depleting the educational standards of our country. Standards are lowered as students are continually cheated of the material necessary to independently survive in the "real" world. The realization that I was cheated by social promotion finally came about my senior year of high school. As far back as I can remember I have had problems with math, but I passed every year up until I met Coach Taylor. He was a nonconformist in nearly every sense of the word. He definitely did not jump on the bandwagon of socially promoting students. I learned the hard way about the true aftermath of social promotion that year. I was held accountable for things I didn't know. Therefore, I was fairly distraught to discover I wouldn't be graduating with all my friends.

Sri Lanka Essay -- Sri Lanka History, Politics, Economy

Sri Lanka’s main industry during the pre-colonial period, which expands from 6th century BC to 1505 AD, was agriculture or wet Rice Paddy; however, a big change in the industries of Sri Lanka can be seen during the Colonial period, which span from 1505 to 1948 AD. The colonialists who occupied the nation before the British being the Portuguese and the Dutch began commercializing the Sri lanka in making profits from cinnamon and other spices locally available with a low overhead, yet formulate profit in Europe due to scarceness as well as the demand on the commodities (Publications, 2008, p. 129). According to J.W Bennett (1843): The local revenue is derived from the duties on cinnamon, salt, tobacco, fish farms, pearl and chank (Valuta gravis) fisheries, marriage and spirit licenses, judicial and commercial stamps, fines, land commutation tax, auction duties, post-office receipts, charges for boat hire and pilotage, anchorage dues, sales of gunpowder, horses from the government stud at Delft island, Ceylon Gazette, and Calendar, house and land rents, premiums upon sales of bills upon the Treasury, timber, Veddah tribute, and customs' duties upon exports and imports. (p. 45) Furthermore, with the East Indies Trading, company located in India other industries, which were carried locally for individual needs or for trading among each other as Spices, Pearl fishing, Areca nuts, Gems, Elephants and Coconuts were also commercialized (Nubin, 2002, p. 176). Nonetheless, the big boom in commercialized productions mainly commercial agriculture was first introduced to Sri Lanka during the British occupation period between the years 1796 to 1948 AD. Horatio Suckling (1876): With few exceptions, such as plumbago, the same kind of pr... ...ame the primary agricultural commercial products until the end of British era, which came with Sri Lanka’s independence in 1948. The British colonist during their colonial rule introducing their primary cash crops in their colonies as India and Kenya, and which shared many a similar commercial products as Tea under the British. Consequently, with many British colonies like Sri Lanka obtaining independence during mid 1900’s nations producing the same commercial products were abundant. Hence, the post independence leaders of Sri Lanka were faced with finding new commercial products, which appealed to the international market in subsidizing the economic impact faced by low demand for Ceylon Tea, or Natural rubber and Coconuts. Therefore Sri Lanka began seeking and experimenting in opportunities in commodities and services, which were in more demand internationally.

Personal Profile of a Belly Dancer Essay -- Interview Essay

Personal Profile of a Belly Dancer Professor’s comment: The personal profile is a standard assignment, but students often struggle with it since it requires that they not only interview someone who is generally a stranger to them but also become an instant expert on their subject’s particular talent or expertise. In writing the piece, the student resisted the impulse to talk about her own experience and focused squarely on Shakar. In doing so she presents a vivid portrait of her subject and demystifies belly dancing. In the picture, Belinda Shakar wears a satin bra with sleeves and a split skirt that reveals the entire length of her leg as she lunges on the ground. Her eyes are swept in dark makeup, and on her lips sits a seductive smile. The Belinda holding the picture is decidedly non-exotic, wearing glasses, a sweatshirt, and two layers of workout pants. She scowls when a young man accidentally walks in to the just-ending belly dance class. â€Å"I don’t like to have men in here at all,† she says. This, from a woman who spends her evenings shaking her hips at restaurant patrons. Although she doesn’t like men ogling her classes, Belinda Shakar does not shy away from the sensual aspects of her dance. In fact, that’s what attracted her to belly dancing as a teenager. â€Å"I really liked the sensuality of the dance and even the blatant sexuality,† she says. She had been taking traditional dance classes in Los Angeles in hopes of becoming a performer but thought belly dance seemed more interesting than the styles she was learning. She finally switched to belly dance after injuring herself in a ballet class. The accident convinced her that ballet is unnatural: â€Å"It distorts the body and torments it. That is still my feeling o... ...lly dancers have to love the dance, because for all that work, dancers get little money—workshops with master dancers usually cost around seventy-five dollars, costumes average five hundred dollars each, and dancers are usually paid only fifty dollars for two and a half hours of work. But Belinda Shakar cannot imagine her life without dance: â€Å"I’ve gone through so many careers, but I’ve always stuck with belly dance. I’ve just been doing it for so long.† From dancing, she has found freedom in being in touch with her body and the healing powers of movement. She is now working as a massage therapist, helping others free up their bodies as well. For her, dance is about enjoying her body and expressing her sensuality, not entertaining others or making money. So she is not at all concerned about making it to the top. Besides, she says, â€Å"in belly dancing, there is no top.†

Bone Forensic Anthropologists Essay

1 How did your findings compare to the rest of your team and to the actual data provided by your teacher? What could account for any variation? 2 Why do you think the pelvis is often the first bone forensic anthropologists look to in determining sex from skeletal remains? The pelvis is the first bone anthropologist look at because a male can not fit a human head through their pelvis. A female (the one that is pregnant) can fit a babies head through her pelvis because its wide enough and doesnt have anything blocking where the baby comes out at. 3 The developmental occurrences you used to determine age stopped at age 25. What are other clues a forensic anthropologist may be able to use to determine age if the bones belong to a person over age 25? Determining the age of a sub-adult skeleton is examination of the teeth and jaw by a forensic anthropologist. However, a comparative analysis may be made using the skull sutures and epiphyseal fusion in the young-adult skeleton. Sutures are the zigzag â€Å"seams† where the bones of the skull meet. Endocranial sutures (inside the skull) are more reliable as an aging method than is ectocranial suture analysis. 4 What is the difference between qualitative and quantitative evidence? Explain how both types of measurements played a role in this activity. Quantitative data Observations that do not involve numbers. These observations were definitely used in this activity when we obsered things like â€Å"heart-shaped vs. round pelvis† or â€Å"blunt vs. sharp upper eye sockets. Quantitative observations are numerical observations. We also used these in this activity for measurements on the sub-pubic angle, the length of leg and arm bones, the nasal index, etc. 5 To analyze the long bones, the femur and the humerus, you looked at bone markings such as condyles, tuberosities and trochanters. Look back at the photographs and at the bone markings on your Maniken ®. How would you describe these markings in your own words? Which features do you think  separate each class of markings from the others? 1. In this activity, you were able to analyze skeletal remains in order to determine four particular traits of an individual. In a real life situation, scientists could provide a more detailed description of the individual based on additional information that can be acquired from the bones of this person. Describe at least two other pieces of information you could possibly learn from bone. Make sure to provide a specific example for each piece of information.

Development of children Essay

The social and emotional development of a childs identity and self image starts from birth. In the first five years of a childs life , children learn how to interact with others, learn what is acceptable. Every child is unique and they all develope at their own pace. Birth to 3 years- As a baby a child will overcome lots of obsticles such as hand to hand co-ordination, learning to sit up and stand, learning to feed themselves, learning to put words together. Children learn to play alongside instead of with other children, they test behaviours as they learn what is right and wrong. They need lots of emotional support from their parents. Ages 3-6 years- At this age the children will have a short attention span, They are learning self awareness and imagination, what is socially acceptable behaviour and what is not. The child will start to develope more language and communication skills and they will be starting to assert their own identity. Age 7, They will be identifying feelings and emotions, identifying dangerous situations and who to go to for help. They will be learning to identify the difference between ‘needs’ and ‘wants’. Age 8, The child will be able to express emotions in appropriate ways i.e appreciation, anger. Calm themselves and control strong emotions. Eight year olds will be proud of the fact they are able to do many things on their own and will express a desire for privacy. At the same time they will still need guidence and support from their parents.They may compare themselves to their friends and peers. Ages 9-12 , Children should have good communication skills, i.e communication care consideration and respect. Identify personal skills, recognise the difference between positive and negative friendships and understand the importance of family. Ages 12-16- this is a time where children reach sexual maturity and form an adult identity. During adolescence , physical changes in height and weight are usually a noticable change. Mood swings are common due to the increase in hormones. Between 12 and 16, they begin to imagine the possibilities life holds and start to set personal goals. Influences which may affect development in children include- -Stress -Negative experiences -Genetic illnesses, disorders and allergies -The childs background and where they may live -The influence of adults around the child -Religious social and economic factors. How might adults within a school setting encourage pupils to recognise and express thier own emotions? What are the possible signs and possible causes of emotional distress? Within school teachers can encourage children to recognise and express their emotions through role playing, art & design, drama, music, poatry and stories. These can provide an important opportunity for developing self confidence. An example of this is circle time sessions, these provide social and emotional learning. The class of pupils sit in a circle, exchanging ideas and feelings on different topics which are important to them . As they are sat in a circle, there is no leader, they are all equal and all have the opportunity to speak. Pupils can bring their own ideas or concerns to the circle and offer encouragement to others. Most schools have a school council where pupils can take part in desicion making. Students can bring up school improvement issues or issues affecting the classroom. Possible causes of emotional distress- -Problems at school, bullying or struggling with the work -Feeling left out and lonely, or having trouble making friends -Problems at home i.e parents not getting along and arguing. Maybe the parents have split up or the child has a new family member. -Death of a pet or relative -Abuse Possible signs of emotional distress- -Refusing to go to school -Difficulty learning -illness -Sad, frequent crying -Nightmare, difficulty sleeping -Moody and temper tantrums -Anxeity and panic attacks -Unable to concentrate -Unable to eat In teenagers some other signs could include -Alcohol/drug abuse -Violence/thefts -Not looking after themselves or over-concern with thier appearence -Self harm. Task 7 , Describe your expected role in the care and support of Individual pupils. A teaching assistant would provide care & support by encouraging the child to concentrate on what has been asked of them. Some children will require more one on one attention to help them to understand. This could involve repeating and explaining instructions from the teacher in a more simple manner. Some pupils may need extra help finding thier way around the school and getting to class rooms on time. In younger children, assisting them in the bathroom, and helping them to get dressed. Helping disabled children with physical activities such as swimming or P.E. The teaching assistant may be required to support children outside of school too, such as educational visits. Good quality relationships between children and teachers are very important when providing support, whether the relationship is through a single lesson or over a number of lessons. To gain a good relationship the teaching assistant should use good communication skills, such as friendly body language, eye contact, listening and showing respect. Greet the children by name, even out of class. Show some interest in their interests. Celebrate their achievements and display their work. What possible problems may you encounter and briefly describe how you might deal with each case? Through day to day contact with pupils, staff have an important role to play in noticing indicators of possible problems, Such as peer pressure and internal group dynamics. This could result in misunderstandings, strong emotions and class disruptions.The teaching assistant should recognise uncharacteristic behaviour patterns in pupils and deal with any difficulities which could damage the relationship with the pupil. Some problems a teaching assistant may encounter could be a disruptive pupil questioning authority, unhappy with marks they have been given on there work. A student may be emotionally unstable and become aggressive towards the staff. Constant disruptions prevent other students from concentrating on their work. Teaching assistants should always act within the policies and codes of conduct so they do not put themselves into situations that could lead to misunderstanding or accusations. When responding to these situations , the teaching assistant should remind the pupils of class room rules. The pupil may want to back track on what has been said. This should be honoured but remind the pupil that these disruptions will not be tolerated. If the problem is repeated the student should be removed from the classroom and the problem discussed with a supervisor. These incidents should be recorded. What is your role in responding to accidents and aliments? The teaching assistant does not have the sole responsibility for the safety of pupils and staff but if an emergency should arise the teaching assitant will need to act fast- – The teaching assistant should report any changes to a childs well-being to the teacher immediately. – Alert the emmergency services if necessary and obtain medical equipment for the first aider. – Reassure the pupil and make them comfortable. – Comply with the schools policy about recording a childs health. -Once the situation is stable , the parents should be notified. List common childhood illnesses and briefly discribe how you would recognise the symptoms of those illnesses in the children that you support

European History Essay

During the time period of the late sixteenth century to the late eighteenth century the concept of what nobility is and what it was conceived to be varied greatly as more modern thoughts developed and desperation of monarchs grew to meet such demand. The arguments related to nobility differed greatly, but these were the most crucial; the difference between the sword and the robe and the right to even hold such a position at all. The nobles from military decent (the sword) have an extensive lineage that allows them to perform certain tasks as described by Jean de La Taille in the poem â€Å"The Retired Courtier,† the words speak of the need to be a noble, to be a pure noble, to hold the position of a courtier [Doc 1]. King Louis XIII has proclaimed in the Declaration of Duels and Affairs of Honor that nobles bought into the nobility are wasting time fighting with the nobles of military decent should rather have spent that energy defending the country that gives them such authority in the first place [Doc 6]. King Louis XIII only wants the political emancipation from such a minor distraction as this controversy caused such a up roar of the masses. Gilles Andre de La Roque said, â€Å"You can’t just earn the title of nobility because you lack the family necessary for it† [Doc 9]. On that note, note everyone had the exact same idea as to what makes a noble, a noble. Marc-Antoine Millotet supported the rights of being a robe nobleman being that it was acquired by law, so as to make it just [Doc 7]. This belief was most likely due to the fact that he was a Judge thus, influencing the idea of law. Moliere created the scene in â€Å"Dom Juan† that nobility is not earned through birth, but by the actions of ced person [Doc 8]. He could have possibly thought that this because of his non-nobility status and his role thespianism, meaning only nobles would watch plays anyways. King Louis XVI changed the way the monarchy viewed the rights to nobility by stating you don’t have to fight in war to gain noble recognition any nobility involvement will do [Doc 10]. Although, people feuded about which noble was the right noble some didn’t even believe it should exist. Pierre de La Primaudaye thought nobility needed self-worth before such nobility were to even be inherited; he said you need to contribute to the family name [Doc 2]. Villagers of Mondeville in a testimony to the Parlement that nobility isn’t a perfect breed they shouldn’t hold such prestige over other people, saying that Pierre Morin believed his noble status gives him the right to mistreat anyone who is not royal or noble [Doc 3]. Henry, Prince of Conde spoke about the current nobility buying their way into offices, saying that there is no reward for virtue or tradition of family since all power now belongs to favors, alliances, kinship, and money [Doc 4]. Henry perhaps felt a need to say what was on his mind as he saw the immediate nobility change in the court around him causing much stress and indifference. Over the period of the late sixteenth century to the late eighteenth century nobility changed its influences on the public and the royal court this led to arguments such as the difference of the sword and robe nobles to the idea of not having nobles at all. This controversy will continue as the struggle for power continues in the higher classes in European governments or when the idea of monarchy ends entirely.

Of Mice and Men- Candy character analysis Essay

Steinbeck presents Candy as a vulnerable character. He does this by referencing him as an â€Å"old man† before citing his name, using pre-modification; so that the reader instantly knows not only his physical state but maybe that metaphorically he is a weak person. He is also shown to be desperate throughout the opening of chapter 2, where he tries to make friends with George and Lennie as soon as he meets them. He gossips about other people on the ranch and makes sure George â€Å"won’t tell Curley nothing†. This quote alone indicates Candy is lonely and just wants to have friends but deep down is afraid of the other men on the ranch, implying he doesn’t have many friends on the ranch at all, therefore he needs to be welcoming and confident towards George and Lennie to gain their friendship but this quote gives away his fear of Curley finding out he was talking about him and throwing him off the ranch, leading the reader to believe the ranch is the only place Candy can call home. This idea of Candy being completely alone and having no where else to go is reinforced when Steinbeck introduces Candy’s â€Å"ancient dog†, the use of pre-modification again this time with the word â€Å"ancient† helps to show that like his owner this dog is old, the lexis â€Å"ancient† has the connotations of being so old it could be considered an artifact or piece of history, this concept could suggest that Candy’s dog is in fact a part of the history of the ranch that is why he is still there because even though his dog is old and useless he is still allowed on the ranch even with no purpose, just like Candy staying on the ranch with no hand, meaning he cannot do any proper jobs except â€Å"settin’ out the wash basins†. However when Steinbeck introduces the dog at first, Candy says â€Å"my dog†, this possessive lexis could suggest Candy is proud of his dog especially as he goes on to say â€Å"he was a good sheepdog when he was younger†, you could take this quote as a declarative, him protecting but also bragging about his dog. A conflicting idea could be that Candy and dog are similar that is why Candy likes to talk and brag about his dog, Steinbeck writes for both that they are â€Å"old† and â€Å"ancient† but both are disabled in that Candy has lost his hand and the dog is so old and decrepit it cannot hunt or feed itself. Both are looking for a companion that could take care of them, they have a codependent relationship. This idea could be considered a recurring theme as some say Lennie and Georges’ relationship is co-dependent, even though George wouldn’t admit it due to his controlling personality. So the reason Candy brags about his dog is because he really wants to prove himself, and that he was in fact worthy of being on the ranch. This point of Candy and his dog being similar supports my original idea, which was that using the descriptions of Candy and his dog we find that Candy is in fact just like an old animal, a useful and valued member of any ranch as opposed to just something that takes up space, money and food.

Dismissal Meeting Research Paper Example | Topics and Well Written Essays - 2000 words

Dismissal Meeting - Research Paper Example ination or dismissal is inevitability despite how strong the firms’ recruiting, performance management, management practices as well as hiring effectively be. Dismissal of the employees results from behavioral misconduct such as theft, violation of standards of conduct and/ or policies, changes in business such as lack of work, new markets and contract ending as well as performance issues. It is importance to note that, before settling down to conduct a dismissal meeting, a firm should first consult with a counsel from an employment attorney to ascertain non-exposure to litigation. As noted by Martin Yate’s â€Å"Keeping the Best†, a firm that fails to strip-off chronic poor performers, is viewed by the best performers employees as having condoned lackluster performance and/or it fails to recognize the difference as the best performers will always long for associating themselves to the best (Yate, 1991, p. 65). It is therefore key for both small and large firms to dismiss employees when it is called for. This is because small business may not afford to retain unproductive employees since poor performance negatively affect the Company’s outcomes through demotivating best performers. However, firing of employee calls for proper handling of the dismissal process to curb the looming pitfalls such as reduction in morale and productivity with respect to retained employees. In addition, the image of the Company and recruitment of new staff are embedded on how dismissal process is handled. As noted by Richard S. Deems in his book ‘How to Fir e Your Friends’, â€Å"Do it the right way, and there’s no lasting negative effect on the company or the person who is existing. Do it the wrong way, and the fired employee may have a very difficult time finding a new job and you and your company may end up in court (Deems, 1989, p. 16).† The manager needs to set the tone as how the work group will react to the challenge or stress arising from the unwelcome change. The

Final exam Coursework Example | Topics and Well Written Essays - 1000 words

Final exam - Coursework Example Financial leases are referred to as long-term debts and are included in the balance sheet while operating leases are referred as operating expenses and can be excluded from the balance sheet (Needles & Powers, 2012). II). Capitalizing of leases and related assets have several benefits. Use of long-term leases ensures that payment is paid in full as agreed since there is no cancelation of the agreement. In addition, the payment period is almost the same with the useful life of the asset. It also provides the lessee with the option of buying the asset at a nominal value at end period due to the agreement (Needles, & Powers, 2012). A long-term lease costs less than a short-term lease and does not require immediate payment as rental payment is deducted in full for tax purposes. Use of short-term lease however allows the risk of ownership to remain with the lesser and the lease period is shorter than the useful life of the asset (Needles, & Powers, 2012). Leases however have various disadvantages which include the following. There must be payment of interest regardless of the economic position of the company. Secondly the interest rates are fixed and do not consider the economic condition of the firm. However, excessive lease increase the risk of shareholders hence reducing the share prices (Needles, & Powers, 2012). 3). Interest expense should be deducted from the operating cash flows. The University of Le Verne M.B.A is right. According to Brigham & Earnhardt (2013), interests should not be included in calculating cash flows of a project. This is because the project cash flows are discounted by risk involved in the cost of capital interest being expenditure. The cost of financing a project may either be in the form of interest expense, debt financing, or dividends from shareholders. Excluding cost such as interest expense in the calculation of cash flows may seem to be illogical but it is

Difference between Real and Artifial in the Age of Digital Technology Essay

Difference between Real and Artifial in the Age of Digital Technology - Essay Example Digital technologies refer to accessing any information, anywhere, anytime through a digital device. It also allows interacting by sharing comments, feedbacks, live chats etc. furthermore, the digital media is very close to the forms of art and science. The technology, equipment and gears used are the scientific postmodern advancements that have been made and which greatly allow the digital media to take over. However, art also has a close link with the digital media which has influenced the media world (Angela, p251). Although arts is something which is created, innovated and formed by the imaginations of an artist, the meaning can be taken in another way which is the transformation and artificiality of the real picture. The digital media is not only influencing the scientific world, but it is also changing the role of an artist. An artist is meant to use his imaginations to produce creativity, but today the digital world has lead an artist to work on the transformations of reality to artificiality. Digital technologies have enabled powerful forms of artistic creation, simulation and special effects but there are already questions that artists have begun to ask. One of the question is that is the use of digital media a threat to the original innovation and imagination of an artist. A piece of art tends to show the imaginations of an artist conceiving the 3D world around us, however when it comes to digital technologies, science believes that there is more than just the 3D world. Thus, they call it ‘technoetics’. They use this word because they believe in recognizing the technology with the wide imaginations of an artist. They believe that the consciousness can be well represented through the digital technologies as the visualization is immense. The best example which can be seen around is the use of digitalization in images. It involves the use of new artistic creations, simulations and special effects that are done by the use of graphics in digit al technology. There is an original art in the visualization of reality into a painting, sculpture, drawing or photograph. A photograph captures reality and every photograph shows a new piece of art to the people. However, the use of digital media on such a photograph can change the view of the picture from being realistic to fiction (Monahan, p15). An image, despite being taken originally has to go through digitalization in this modern era. This includes alterations made on these images; transformations, editing and renovations. A graphic designer would hold the job to modify a real picture through the many tools available. The detailing and working on a picture would lead it to have special effects that would make it evident that the picture has been simulated. This way a picture loses its natural look and the originality that shows the vision of the artist. The original handmade work of an artist is the real form of artistic creation. Though digital graphics is also a type of art s which is greatly used in the modern era in place of handmade art works, it includes the use of graphic plates and digital pens. It is a form of art which allows an artist to express his views on a digital medium rather than a paper or canvas. This is the artificial form of artistic creation, not because of the difference in ideology, but because of the mediums of technology used in both these types. A practical example

Animal Eyes Essay Example | Topics and Well Written Essays - 250 words

Animal Eyes - Essay Example When light passes through the retina, it captures some while the rest passes proceeds to the Tapetum Licidum (Winifred & Krause 16). The mirror like layer of cells sequentially reflects light back to the retina (Winifred & Krause 16). This ricocheting of light is what gives off the green like flash in the animal’s eye at night (Winifred & Krause 16). Reflected light in the retina facilitates concentration of light, which enhances visualization. This process gives the animal greater and higher vision besides enabling them to hunt or scavenge their prey at night. Conversely, the â€Å"red eye† color characterizes animals that do not have Tapetum Licidum (Pendergrast 23). Therefore, this implies their eyes are not ready for the sudden entry of light except during incidences characterized by much light, which then penetrates into the eye, for instance, photographing. The â€Å"red eye† glow appears when thick light passes through the pupil of the eye and bounces off the red organs and blood capillaries in the eye. The amount of melanin in the eye can also cause â€Å"red eye† effect. People with high melanin level in the eye tend to absorb higher light intensity. Therefore, little light reflects on the red blood capillaries and body tissues leading to the absence of the â€Å"red eye† effect. Presently, numerous cameras have an installed feature meant to reduce â€Å"red eye† effect that works when flash goes off twice. The first flash makes eye pupils contract, hence making them smaller. The second flash, which is the actual one for taking pictures, finds the pupils smaller and reflects light on fewer blood vessels. This strategy reduces the â€Å"red eye† effect while taking a

Kingston Charcoal Research Paper Example | Topics and Well Written Essays - 1750 words

Kingston Charcoal - Research Paper Example However, there is a concern in production regarding the adequacy of Kingsford's existing capacity. Grilling has been described as a passion and a way to party of common Americans during celebrations and occasions, the Clorox Company, founded in 1913, decided to acquire Kingsford Charcoal as one of its products in 1973. Kingsford Charcoal is the one of the 50 products and the largest product group that Clorox Company markets around the world to consumers. It represented around 9 percent of Clorox's revenues in the year 2000. In addition to this, in the charcoal grilling business, Kingsford is the leading in sales, constantly getting more than 50 percent of the market share from 1997 to 2000. This is as opposed to Royal Oak's 14.2 percent share in 1997, which then gradually declined to 6.4 in the year 2000, and the constant range of 33 to 34 percent of market share of private label. Charcoal briquettes are manufactured from wood, minerals, limestone, starch, borax, sodium nitrate, and sawdust in a two-part procedure. These charcoal briquettes were packaged in its present condition in blue bags and sold as Kingsford Charcoal as either "regular" or "blue bag." In addition, other briquettes are treated with Kingsford lighter fluid and sold as Kingsford Match Light in red bags, packaged as either "instant" or "red bag." Both types of briquettes were available in three sizes: 10 lbs., 20, lbs., and 48 lbs. for the regular or blue bags; and 8 lbs., 15 lbs., and 30 lbs. for the instant or red bags. Kingsford Charcoal briquettes Size and Pricing Regular or Blue Bags Instant or Red Bags 10 lbs. $4.25 8 lbs. $5.20 20 lbs. $6.78 15 lbs. $8.07 48 lbs. (2 x 24 lb. bags) Not available 30 lbs. (2 x 15 lb. bags) Not available Table 1. Various packaging sizes with prices of both types of Kingsford Charcoal briquettes. The largest sizes were usually just available in club stores like Costco amd Sam's Club. However, food stores and supermarkets, merchandisers, and drug stores, and Wal-mart, carried a variety of the other smaller sizes. The prices given varied by type and size, and it has been found that the main competitors of Kingsford, Royal Oak and private label brands, were cheaper than Kingsford by 25 to 30 percent. Key Success Drivers The business of Kingsford Charcoal was seasonal, with its peak of 60 percent between the period of May 1 and September 1, which covers the holidays Memorial Day and 4th of July. These two holidays represent about 35 percent of Kingsford's annual sales. Aside from the holidays, another factor that Kingsford sales are dependent on is the weather. When the weather is good, the tendency for sonsumers is to think that it would be a great time to barbecue. In this essence, a big part of the sales are from impulsive purchases. Factors to Consider Pricing The team of Smith Boyle and Warren found that there was a narrowing price gap because of

Quantitative easing and inflation Essay Example | Topics and Well Written Essays - 2000 words

Quantitative easing and inflation - Essay Example In the year 1694, the bank was established and on 1st March 1946 it became nationalised (Sayers, 1976). It gained its operational significance in the year1997 and from then the bank can independently work on the implementation of monetary policies (Bank of england, 2013). From the year 1993 the bank started to publish its inflation report on a quarterly basis. It contains a detailed economic analysis with the inflation projections for the upcoming months (Tennant, 2009). By depending on this analysis, the monetary policy committee of the bank take several decisions based on the interest rate (Bank of England, 2013). Quantitative Easing is a strategy in monetary policy that has been adopted by several governments and central banks to ease the effect of inflation. It helps to increase the money supply by purchasing securities from government or other securities from the market (Fukasawa, 2000, p.65). As the financial institutions got flooded with capital it helps to increase the money supply which will subsequently promote to increase the lending and liquidity. Quantitative easing is used by the central banks when the interest rates have already been minimized to near 0% levels and unable to produce the desired effect (Kimura & Small, 2004, p.45). In the following research the researcher will try to understand how the â€Å"Bank of England† is trying to minimise the inflation rate and if the Quantitative Easing program will cause higher inflation in future or not (Rochon & Rochon, 2012, p.69). Policy adopted by the Bank of England to minimise the inflation rate In the month of March of the year 2013 the inflation rate of United Kingdom has been rated as 2.80. For the purpose of national statistics inflation rate has been reported to the UK office. From the past history it has been found that from the year 1989 until 2013 the average inflation rate of United Kingdom is 2.81%. In the year 1991 it has its highest point at 8.50 and the lowest was in the year 2 000 rated 0.50 percentile. In this country the most important categories in the consumer price index are transport and housing, followed by water, electricity, gas and other fuels. The following chart shows the previous inflation rate in a bar chart format- The consumer price index grew by 2.8% in the current year. In spite of the large increase and decreases the CPI remain broadly flat. The central bank of UK introduced a monetary policy balloon which helps to set the interest rate to control the inflation. One needs to keep the balloon flying at a steady height of 200 meters. It is like the same as the bank’s monetary policy committee tries to make the inflation steady at 2%. The main objective of the bank’s monetary policy is to bring stability in the price, lower the inflation rate by supporting the objectives of the government for growth of the economy as well as employment. The targeted inflation rate is 2%. In the budget statement each year the Chancellor of the Exchequer announces the targeted inflation rate. The bank can change the interest rate; however in an extreme condition the government also can ask the central bank to change the inflation rate for a certain period. Depending on the consumer price index the inflation rate

Archaea as a Group of Single-Celled Microorganisms Essay - 2

Archaea as a Group of Single-Celled Microorganisms - Essay Example Methanogens produce methane and thermophile Archaea thrive in environments with very high temperatures. Throughout the essay, an extensive overview of the reasons as to why the Archaea have been classified as Prokaryotes will give. In addition, the essay covers the evolution of the Archaea and relation to Eukaryotes and Bacteria. Lastly, the discussion will elaborate on the reasons why Archaea are classified as extremophiles. Gottschalk G. (2012). Archaea and bacteria have a similarity in the cell structure. To be exact, Archaea have shown no difference with the Gram-positive bacteria in terms of cell structure. This could be the reason as to why Archaea is under the prokaryotic domain because is held together by a single unit of a lipid membrane with a very heavy layer sacculus. Through the diagrams above, the similarities in the cell structure of the Archaea and Bacteria can be seen. A further link through research has shown that some Archaea species like Viz Thermoplasma contain staining of the Gram-positive bacteria species, for instance, Viz mycoplasma. Just like most prokaryotes, Archaea has a small cellular size because it lacks the nucleus (Koonin et al., 1997). This makes their locomotion very swift because it can take up the shape of an object. It can also change its form depending on the surrounding to avoid harm. In research findings, it has been established that about 65% of the genes in a species of Archaea M.janaschii are found in most of the bacteria with only 7% being in Eukarya. Even though Archaea shows uniqueness in its gene composition, the same is a trend is evident in most prokaryotic genomes. Basing the argument using the prokaryotic homolog only, then the phylogenetic tree can actually prove that there is a very close relationship between Archaea and Gram-positive bacteria. This, however, shows that the Gram-negative bacteria have little similarities with the Archea. Signature sequences in the diversity of the protein structure have been used to show the unique relationship between the Gram-positive bacteria and the Archaea.

The Great Depression Essay Example for Free

The Great Depression Essay A time of great hardship came to the people of Australia from 1929 to 1932. This time was known as the Great Depression were the economy of the state drops. Australia is not the only nation affected and many other nations as well. However, Australia is said to have been one of the most affect and hardest-hit country due to its high dependence on exports. â€Å"Australia’s dependence o n the world market left her extraordinarily vulnerable to world market fluctuations† (Spenceley, p. 14). Since the Great Depression was a time of crisis not only for Australia but for the whole world, Australia was affected greater than other nations. As a result, more and more people loss their jobs. By that time, even the women and youth tried to find ways to earn money. It was a time of hardship, hunger and conflict. Even before the time of the Great depression unemployment rate in Australia is high reaching around 10%. At the time the stock market crash at Wall Street in October 1929, the unemployment rate rocketed reaching 20%. The unemployment rate reaches its peak in the year 1932 were 32% Australians were jobless (culture.gov.au, n.d.). It is said that the fall on export prices, sales, overseas loans and residential construction lead to the Great Depression. Still, economist is debating on the ultimate cause that triggered the event. The Great Depression created a devastating effect on the Australian economy. This also led to many illegal or rather unusual ways of making money including gambling and prostitution. Even the minors, man or woman take part in making money. Mostly young men were involved in small gambling and young women in amateur prostitution. Education was also greatly affected since most children were forced to leave school at the age of thirteen or fourteen. The time of the Great Depression was hard particularly for working women since they are required to do the house chores with their exhausted body. Job was easier that time for young workers but it was short lived, until they reach the age of sixteen to twenty one. During those times, the abilities of the government were questioned by many Australian citizens and many organizations gained popularity through their acts showing their dissatisfaction to the government. In order to bring new investment, the country relied heavily on borrowing money from different countries and the monetary policy of the country was controlled by privately owned banks. The government also had to sell off gold reserves whenever the banks refuse to extend the overdrafts of the country. Still, unemployment continued to increase as the government instituted employment projects. Until now, many factors that triggered the Great Depression that is present. Thus, those hard times are not just in vain since we, the new generation, were able to learn from the past and incorporate the steps that our forefathers used during those hard times. Today, in cases of crisis and unemployment due to the fall of company’s we go back to the basic goal for working, just as in the time of the Great Depression, to provide food and necessities for our family. Reference   Spenceley, G.   (1981). The Depression Decade. Thomas Nelson, Australia. The Great Depression (n.d). Available online from culture.gov.au

The international market of Babybjorn Essay Example for Free

The international market of Babybjorn Essay In this session, I will briefly analyze the international market of Babybjorn. To begin with, I am gonna show you the basic financial situation of Babybjorn’s international markets. According to Babybjorn’s financial report 2013, the biggest markets are Europe and North America, while Asia enjoys the fastest growth. Other areas also show high growth rate, despite smaller market share. Then I will test the market growth situation of baby-specific products. The first table is illustrating market size, while the second is on market growth. According to the tables, Western Europe, Asia, Latin America and North America have relatively large market size, among which Latin America and Asia witness the rapidest compound annual growth rate. Furthermore, according to Interconnection consulting, Babybjorn is dominated with baby carriers. For instance, in the US, Babybjorn owns about 30 percent of the baby carrier market. Therefore, it is appropriate to suppose Babybjorn enjoys high market share within this specific market. So, when considering all the information above into the BCG Matrix, we achieve a basic classification of the international markets. Asia is the star region, while Europe and North America are the cash cow area. Latin America, Australasia, Middle East and Africa are still question Marks with potential. References Euromonitor International, 2014. Beauty and Personal Care: [Euromonitor from trade sources national statistics] [online] Available through: University of St Andrews Library [Accessed 24 October 2014]. Interconnection Consulting, 2011. Baby Products: Market Recovering Well from Global Economic Meltdown. [online] Available at: [Accessed 24 October 2014]. Jakobson, 2013. Babybjorn AB Arsredovisning 2012-2013, Babybjorn AB Org. nr. Tiwari, R., 2014. Global Market for Stroller, Childrens Car Safety Seat Cribs (Durable Juvenile Products) Forecast to 2018. [online] Available at: [Accessed 24 October 2014].

Consequences of Celebrity Obsession

Consequences of Celebrity Obsession Sewon Chu Celebrity/Media Addiction In this world we live in, there are over seven billion people with many different dreams and ambitions. Some are satisfied with living in a small village with close relationship with just about everyone living in that village. Some are content to live the fast-paced life of the metropolis, where millions of people carry on their daily lives. Then there are some people who seek fame through acting, singing, beauty or their hard work and have their faces all over the media: celebrities. Celebrity is defined as not only those who sing, dance, and act but just famous or well-known person according to Merriam-Webster Dictionary.[1] Celebrities exist in all parts of the globe because they are essential needs to human life called entertainment. Entertainment is a necessity to human life because it brings joy, happiness and different sorts of positive feelings. However, it has expanded from just pure entertainment into something more serious recently. Now, the public is starting to become he avily interested in the daily personal lives of these celebrities because of the media, which has led to many people becoming obsessed with the lives of celebrities. People are obsessed with celebrities now more than ever because the obsession has become an integral part of our daily lives that results from psychological and social reasons. According to the Daily Banter, one of the reasons why people are obsessed with celebrities is because our brains think that the leaders or creative innovators should be respected.[2] Celebrities can become inspirations to the future generations who aim to become acknowledged for their hard work one day in fields that may be very difficult to become successful in. People are able to form a bond in their minds with their favorite public figure through the assimilation of the celebrity’s characteristics and have positive emotions when they think about that celebrity.[3] Granted, some of the actions by celebrities are not the actions leaders or innovators should be doing, such as drug usage, but the public is interested in all aspects of a celebrity’s life because of the media coverage. When a celebrity couple like for an example artists Beyoncà © Knowles and Jay-Z has a child, the news of the birth was all over social networks, newspapers, T.V., and internet news. However , if someone who was just an ordinary couple were to give birth to a child, only their friends and families will know about the good news. As a result, because the celebrity couple will have media exposure of their child’s birth, they are considered â€Å"more special† than the ordinary couple even though they are doing the same thing: giving birth to a child, which leads to other ordinary people to pay attention to the news of the celebrity couple. The fact that media is exposing these news about celebrities makes ordinary people have this notion that the celebrity is special which leads to the feeling of envy and the need to make those celebrities their personal role models. Also, when the media shows the celebrities, the celebrity tends to live the luxurious life. They wear nice and fashionable clothes that are sometimes custom-made, wear exquisite jewelry, drive or hire a driver that drives their exotic cars, drink expensive alcohol. This result in people wanting c elebrities as their role models because with their talent and fortune they were able to make these purchases. Having a celebrity for a role model can be positive because role models help people aspire to become better and grow as a human being. Celebrity admiration can have an influence on other people. For an example, when celebrities donate money to charity and be philanthropic to others or win awards for their hard work, it aspire people to become the same better person. One good example was how many well-known people such as Bill Gates, Whoopi Goldberg, Matt Damon, Will Smith, Kevin Hart, Anne Hathaway and Benedict Cumberbatch took part in the ALS Ice Bucket Challenge which served as a cause to raise awareness of Lou Gehrig’s disease. Consequently, this led to many people to participate as well. But certainly celebrity influence can’t only be positive. While the ALS Bucket Challenge may have succeeded in raising awareness to people and it was for a good cause, many people did it without knowing what ALS even is, also they forget the fact that there are parts of the world th at has little to no access to fresh/clean water. So while the ALS Bucket Challenge has raised awareness for a disease, in a sense, it has left people less aware of the water shortage issue in other countries. Also, this shows just how much celebrities can influence ordinary people in a negative way. They forget that they’re wasting water because famous people were doing it which means that in some cases people will be blinded and wouldn’t be able to differentiate whether what their role model celebrity is doing is the right thing or not. For an example, celebrities such as Justin Bieber and Miley Cyrus both have a massive fan base. When they were younger than they were now, they had an innocent image as well as their talent that attracted so many fans. However, now that some years have passed since they debuted, it seems as though their image has become rather negative. There are YouTube videos that show Justin Bieber trying to fight a reporter and also he was charged with DUI (driving under the influence) in Florida, and Miley Cyrus has made some controversial music videos and statements. The reason why this is a major problem is that media exposure to these negative characteristics mixed with obsession about these celebrities will make people think that what they are doing is reasonable and in turn, result in people imitating those celebrities. Celebrities have so much influence now that even the governor of California from 2003 to 2011 was none other than Arnold Schwarzenegger[4], who is an immigrant from Austria. Before Schwarzenegger, Ronald Reagan was also a celebrity turned governor, and he went further as to become a U.S. president. The point is not if these two men were the right choice but the point is that it seems as though celebrity influence has a greater power than people realize. Psychologist James Houran has conducted a survey of more than 600 people and has discovered a psychiatric condition: celebrity worship syndrome.[5] According to the survey, one out of three Americans and British has it to a certain degree that the groups were divided into three different categories: entertainment social, casual stargazing; intense personal, feeling a connection with a celebrity; borderline pathological, similar to a stalker. He believes that the numbers will intensify with the advancement of technology such as Facebook, Twitter, Instagram and other social media which allows easier access to information worldwide. People will â€Å"share†, â€Å"like†, â€Å"tag†, â€Å"retweet† videos or articles about celebrities and whoever is their social network friend or follower will have access to that celebrity news. Technology has indeed become an important factor as to why people are becoming more and more obsessed with celebrities. Today, the ac cess to media is easier than ever before; there are magazines solely dedicated to stories about the latest celebrity gossip, known as tabloids. Other than that, there are various social network sources as mentioned before such as Facebook, Twitter, Instagram and other social media that can provide the latest update on celebrity news. Also, TV news channels cover celebrity gossip when there are other important news stories to be discussed. It has become a trend nowadays to know the basic knowledge of celebrity gossip as Daniel Kruger, an evolutionary psychologist at the University of Michigan points out, â€Å"Knowing what is going on with high-status individuals, you’d be better able to navigate the social scene.†[6] If a person does not know the latest news of a certain celebrity, that person can possibly be socially excluded from a conversation or a group because they lack the information. They do not want to feel like an outcast from their group of people so even if they do not care about celebrity gossip, some are forced to know all of the juicy gossip. Socially, people want to be fit in and have a sense of belonging in a community. As a result, people will spend more time watching the latest celebrity gossip instead of learning something new or better their lives in some way because they might believe that knowing the latest gossip is in fact bettering them because of the social benefits of fitting in. Today’s social standards of beauty has also become a poisonous because every year it seems as though those standards are becoming higher as more and more beautiful and handsome models become the faces of the entertainment industry. This leads to many young people to resort to plastic surgery because they believe that their natural face is unfit for the standard of society as Anisha Abraham and Diana Zuckerman points out in their article, Adolescents, Celebrity Worship, and Cosmetic Surgery: â€Å"Cosmetic procedures have become pervasive, advertised in the mass media, and the subject of countless TV programs, such as Dr. 90210 (created in the United States but internationally known). The American Society of Aesthetic Plastic Surgery estimates that the number of children less than 18 years of age undergoing cosmetic surgery procedures by their members has ranged from 33,000 to 65,000 annually in the past 10 years, with nonsurgical cosmetic procedures ranging from 91,000 to 190,000 per year[7]† As bad as celebrity obsession might sound, it can actually be helpful for people with social difficulties. Celebrities now can interact with their fans via social networks such as Facebook, Twitter, or Instagram and have a one-sided relationship with them. While it does sound like an unhealthy relationship, studies show that it is quite the opposite. There was a study conducted in 2008 by University of Buffalo researchers who discovered that â€Å"celebrity worship† helps people with self-esteem issues or fears or rejections by allowing them to have one-sided bond with a celebrity. Another study involved 348 undergraduate students completing a self-esteem questionnaire, writing an open-ended essay about their favorite celebrity, and then completing the questionnaire again. The results showed that people who initially scored low on the self-esteem, after completing the essay scored much higher the second time.[8] This shows that one-sided relationships with these celebrities fi ll the void of loneliness to those who have low self-esteem, and to those who do not have many real friends. These one-sided relationships can possibly help them become more social to other people as well. Celebrity obsession should not be dismissed completely because the celebrities can become positive role models for the growth of people and the obsession can also assist people with social difficulties. However, it is evident that people are becoming more and more obsessed with media now than ever before and it is becoming a major problem. With the advancement of media technology, the accessibility of celebrity news is easier than ever before. Psychologically, our brains are programmed to instinctively respect or idolize someone who seems to be of a higher class and since celebrities attract attention we unconsciously believe they are of a higher class, which leads to celebrities having a major influence in people as well as people following the way celebrities act in their personal life. The fact that nowadays celebrity gossip is a necessity to be fit in is also another negative aspect of celebrity obsession, which leads to using cosmetic surgeries as an option. Bibliography Abraham, Anisha and Diana Zuckerman, â€Å"Adolescents, Celebrity Worship, and Cosmetic Surgery† Journal of Adolescent Health, November 2011,  www.sciencedirect.com/science/article/pii/S1054139X11003028 Furst, Jessica. â€Å"Why Are We Obsessed With Celebrities? Our DNA Provides a Clue.† Daily Banter, June 27th 2013,  http://thedailybanter.com/2013/06/why-are-we-obsessed-with-celebrities-our-dna-provides-a-clue/ Gray, Keturah. â€Å"Celebrity Worship Syndrome Abounds.† ABC News, September 23rd, http://abcnews.go.com/Entertainment/story?id=101029 Park, Alice. â€Å"Celebrity Worship: Good for Your Health?† TIME Health Family, September 15th 2008, http://content.time.com/time/health/article/0,8599,1841093,00.html Sifferlin, Alexandra. â€Å"Oscar Fixation: Why Are We Obsessed With Celebrities?† TIME Health Family, February 27th 2012, http://healthland.time.com/2012/02/27/oscar-fixation-why-are-we-obsessed-with-celebrities/ Wikipedia Contributors, â€Å"List of Governors of California.† Wikipedia, November 6th 2014, http://en.wikipedia.org/wiki/List_of_Governors_of_California [1] Merriam-webster.com. Celebrity Definition and More from the Free Merriam-Webster Dictionary. N. p., 2014 [2] Jessica Furst, â€Å"Why Are We Obsessed With Celebrities? Our DNA Provides a Clue,† Daily Banter, June 27th 2013 [3] Alexandra Sifferlin, â€Å"Oscar Fixation: Why Are We Obsessed With Celebrities?,† TIME Health Family, February 27th 2012 [4] Wikipedia Contributors, â€Å"List of Governors of California.† Wikipedia, November 6th 2014, http://en.wikipedia.org/wiki/List_of_Governors_of_California [5] Keturah Gray, â€Å"Celebrity Worship Syndrome Abounds†, ABC News, September 23rd, http://abcnews.go.com/Entertainment/story?id=101029 [6] Alexandra Sifferlin, â€Å"Oscar Fixation: Why Are We Obsessed With Celebrities?† TIME Health Family, February 27th 2012, http://healthland.time.com/2012/02/27/oscar-fixation-why-are-we-obsessed-with-celebrities/ [7] Anisha Abraham and Diana Zuckerman, â€Å"Adolescents, Celebrity Worship, and Cosmetic Surgery† Journal of Adolescent Health, November 2011, www.sciencedirect.com/science/article/pii/S1054139X11003028 [8] Alice Park, â€Å"Celebrity Worship: Good for Your Health?† TIME Health Family, September 15th 2008, http://content.time.com/time/health/article/0,8599,1841093,00.html